#55 How To Build Your Reference For Entrepreneurs

In episode #55 of Sweet Buzz - Scaling a Digital B2B Business With Dancho Dimkov, I talk about building reference for entrepreneurs.

In BizzBee's early days, we did some "free of charge" activities.

Why?

Because that's the only way to build a proper reference, and show off to other clients. But, instead of offering entire services for free, we offered free samples.

Ten leads for free, and sometimes even more. The whole point is for them to recognise the quality of our delivery.

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